Blue Marble Microinsurance

Blue Marble is a startup with a mission to extend socially impactful, commercially viable insurance protection to the underserved around the world.

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Blue Marble Microinsurance

Sharing the vision of collaboration to develop insurance to benefit underserved communities worldwide.

Insurance has a central role to improve the resilience of communities around the world. Bridging the protection gap is a big task that calls for an unique business model to deliver results.

Our Vision

To economically empower the underserved

  • To understand the underserved’s inhibitors and their complex interactions
  • To develop innovative, customer centric solutions by bundling services that comprehensively address these inhibitors
  • To master partnerships and networks to deliver these solutions
  • To make solutions affordable through technological innovations to mitigate frictional costs


To provide socially impactful, commercially viable insurance protection to the underserved.







Consortium Members

Blue Marble incubates and implements microinsurance solutions to support the economic advancement of communities. To do so, Blue Marble’s core management team is complemented by experts seconded from the consortium members. Together with customers and collaborative partnerships, Blue Marble addresses a specific social issue, and develops the tools, technology and innovative delivery mechanisms to solve that issue.

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Harnessing Talent

Blue Marble has a dedicated management team that is complemented by experts seconded from the consortium companies. These experts provide guidance, talent and risk capacity.

Collaborative Partners

Blue Marble Supports

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Underserved Communities

Venture Process

  • Idea Generation

    Crowdsourcing ideas from 250,000+ owner company employees

  • Acceleration

    Developing ideas into full-fledged business plans

  • Pilot

    Entering the market, pivoting based on lessons learned, and validating the concept

  • Scale

    Expanding market reach of validated concept


farmers in Zimbabwe


In 2016, Blue Marble launched a venture in Zimbabwe that offers customized microinsurance solutions to protect smallholder farmers against the effects of climate change (drought and excess rainfall). It employs an index product that can adapt to different soil types, crops, seed varieties and farming practices. The offering is expanding to Kenya and Mozambique.

Latin America

In 2018, Blue Marble launched Café Seguro with Nestle/Nespresso to serve Colombian smallholder coffee farmers. Café Seguro is a parametric weather protection program to reduce farmer vulnerability at crucial stages of coffee bean development.

This video shares farmers testimonials and what Café Seguro means to them.


Platforms represent a continuously improving repository of tools and knowledge that drive synergies across market-facing ventures and value creation. Platforms underpin our ability to design and launch ventures quickly and efficiently. The platforms are as follows:

  • Climate Risk
  • Technology
  • Data Services
  • Social Impact
  • Education

Impact Capital

  • 1

    Working Capital

    Funded equally by consortium members

  • 2

    Investment Capital

    Blue Marble manages a venture capital fund that is owned equally by consortium members

  • 3

    Outside Investments

    Welcomed at point of scale of venture


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